MAG reached its highest revenue in a single quarter in Q3; net sales grew by 12% to 91 MSEK, and ARPDAU increased by 7% compared to the same quarter last year.
Summary of the period March 2022 – May 2022:
Comment from the CEO in summary
“This quarter saw an extraordinary income of 15 MSEK from a transfer bonus connected to the move to a new ad mediation platform. Adjusted for the bonus, net sales were 76 MSEK - on par with the previous quarter - and down 6% compared to the same quarter last year. The change relative to last year can primarily be traced back to Word Mansion which enjoyed a strong Q3 2021 that included a high User Acquisition (UA) spend and high sales. The sales numbers for the quarter are boosted relative to last year thanks to a stronger USD.
Looking at the total sales in Q3 we conclude that we reached the highest revenue in one single quarter since our founding in 2010. Revenues during Q3 reached 91 MSEK, and the EBITDA was 26 MSEK.
We are excited to announce that Tile Mansion is now ready to proceed to a global launch. Thousands of daily players are already playing the game, and, revenue-wise, it's currently generating around 4% of our total daily revenues. The performance of UA for Tile Mansion is good, and we aim to continue to accelerate UA investments as we add more content and updates to the game in the coming weeks and months. Already, at this stage this is the highest average revenue per daily active user (ARPDAU) game in the entire games portfolio; we haven’t been this excited about a new game since the launch of Wordzee.
Our goal as a company is to compete against the absolute best in the industry. Many of the top casual games now offer the players a deeper experience that goes beyond the core gameplay. Coming into the fall of 2022 we will be prepared to build games that are deeper and richer than before and setting us up for a very exciting future,” says Daniel Hasselberg, CEO at MAG Interactive.
Summary of the period September 2021 – May 2022 (9 months):
Presentation & Report
On June 29, 2022 at 10:00 CET, CEO Daniel Hasselberg and CFO Magnus Wiklander will present the Interim Report live on Twitch. The presentation will be held in English. Link to the Twitch feed: www.twitch.com/maginteractive. Daniel Hasselberg will also take questions on Twitter during the course of the day, write to @d_hasselberg or @maginteractive. For more information and to read the full report please visit https://www.maginteractive.com/investors/investor-relations/reports/.
This is information that MAG Interactive AB (publ) is obliged to make public pursuant to the EU Market Abuse Regulation. The information was submitted for publication, through the agency of the contact persons set out below, at 08:00 on June 29, 2022.