News and Press releases

Regulatory

October 18, 2023

MAG Interactive AB (publ) publishes Interim and Year-End Report September – August 2022/2023

MAG Interactive’s net sales reached 80 MSEK in Q4, a decrease of 11% compared to the same quarter the previous year. Adjusted EBITDA grew to 25 MSEK, resulting in an adjusted EBITDA-margin of 31%. The annual net sales grew to 362 MSEK with an adjusted EBITDA of 58 MSEK.

October 3, 2023

MAG supports the One Special Day fundraiser for the seventh time

On October 6, MAG Interactive is once again participating in the One Special Day charity fundraiser to support differently abled gamers.

June 29, 2023

Nomination committee at MAG Interactive AB (publ) for the Annual General Meeting 2024

Nomination committee appointed at MAG Interactive for the Annual General Meeting 2024.

Regulatory

June 28, 2023

MAG Interactive AB (publ) publishes Interim Report September – May 2022/2023

MAG shows strengthened profitability, with a 16% revenue growth adjusted for a transfer bonus last year. Net sales reached 89 MSEK and ARPDAU grew 22% compared to the same quarter the previous year.

May 22, 2023

MAG joins Playing For The Planet for the fourth consecutive year

In this year's UN climate and gaming initiative, Playing For The Planet, MAG is launching special events to support the protection of the snow leopard and the unique ecosystem of the Himalayas.

Regulatory

March 29, 2023

MAG Interactive AB (publ) publishes Interim Report September – February 2022/2023

MAG reached its highest Q2 revenue yet; net sales increased 25% to 96 MSEK, and ARPDAU grew 32% compared to the same quarter last year.

Regulatory

January 18, 2023

Bulletin from MAG Interactive's Annual General Meeting

On Wednesday, 18 January 2023, MAG Interactive AB (publ) held its Annual General Meeting with Jonas Eriksson as chairman. The Annual General Meeting resolved upon, inter alia, the following:

Regulatory

January 18, 2023

MAG Interactive AB (publ) publishes Interim Report September – November 2022/2023

MAG reached its highest quarterly revenues yet; net sales grew by 39% to 97 MSEK and ARPDAU increased 38% compared to the same quarter the previous year. Investments in User Acquisition grew to a record 51 MSEK.

Regulatory

December 20, 2022

MAG Interactive AB (publ) publishes the Annual Report for 2021/2022

MAG Interactive AB (publ) has today published the Annual Report for 2020/2021 on the company’s website.

Regulatory

December 15, 2022

Welcome to attend MAG Interactive AB (publ)'s Annual General Meeting

Regulatory

October 19, 2022

MAG Interactive AB (publ) publishes Interim and Year-End Report September – August 2021/2022

MAG shows continued growth in Q4; net sales grew by 29% to 90 MSEK, and ARPDAU increased by 36% compared to the same quarter last year.

October 6, 2022

MAG and the Swedish Cancer Foundation launch Pink Ribbon quiz in QuizDuel

MAG Interactive has collaborated with the Swedish Cancer Foundation on a special quiz in QuizDuel to increase awareness about the fight against breast cancer.

September 29, 2022

MAG is supporting the One Special Day charity fundraiser for the sixth consecutive year

On October 7, MAG Interactive is participating in the One Special Day charity fundraiser to support gamers with disabilities.

June 30, 2022

Nomination committee at MAG Interactive AB (publ) for the Annual General Meeting 2023

Nomination committee appointed at MAG Interactive for the Annual General Meeting 2023.

June 29, 2022

Tile Mansion ready for global launch

Puzzle adventure Tile Mansion already engages thousands of players and shows the highest ARPDAU in the portfolio.

Regulatory

June 29, 2022

MAG Interactive AB (publ) publishes Interim Report September – May 2021/2022

MAG reached its highest revenue in a single quarter in Q3; net sales grew by 12% to 91 MSEK, and ARPDAU increased by 7% compared to the same quarter last year.

June 7, 2022

MAG joins Playing For The Planet for the third consecutive year

In connection with World Environment Day, MAG launches special forest events through the UN climate and gaming initiative Playing For The Planet to highlight the importance of reforestation.

April 6, 2022

MAG Interactive soft launches Tile Mansion

After positive tests in several markets, MAG considers the Apprope game Tile Mansion a candidate for future global launch.

Regulatory

April 6, 2022

MAG Interactive AB (publ) publishes Interim Report September – February 2021/2022

MAG shows its strongest second quarter in company history thanks to continuous improvements of its live games. ARPDAU increased by 23%, and net sales grew by 6% compared to the same period the previous year.

March 23, 2022

Worldwide hit game Ruzzle celebrates 10 years since global launch

From startup to viral phenomenon - A decade has passed since MAG’s successful word game Ruzzle was released. Today, the game is one of MAG's strongest evergreens, with a continued active and engaged player base.

February 3, 2022

Wordzee passes five million downloads

Since its global launch in 2019, MAG's original word game has doubled its average revenue per daily active user.

Regulatory

January 19, 2022

Bulletin from MAG Interactive's Annual General Meeting

On Wednesday, 19 January 2022, MAG Interactive AB (publ) held its Annual General Meeting with Jonas Eriksson as chairman. The Annual General Meeting revolved upon, inter alia, the following:

Regulatory

January 19, 2022

MAG Interactive AB (publ) publishes Interim Report September – November 2021/2022

MAG shows double digit growth for the ninth consecutive quarter thanks to continued improvements of the evergreen games in its portfolio. Net sales grew by 11%, and ARPDAU increased by 38% compared to Q1 the previous year.

Regulatory

December 15, 2021

MAG Interactive AB (publ) publishes the Annual Report for 2020/2021

MAG Interactive AB (publ) has today published the Annual Report for 2020/2021 on the company’s website.

Regulatory

December 9, 2021

Welcome to attend MAG Interactive AB (publ)'s Annual General Meeting

November 4, 2021

New QuizDuel passes 10 million downloads globally

Increased variation in the game is the way forward towards making New QuizDuel the world's best trivia experience on mobile.

Regulatory

October 20, 2021

MAG Interactive AB (publ) publishes Interim and Year-End Report September – August 2020/2021

MAG recorded its strongest yearly revenue in company history, mainly as a result of continued improved ARPDAU across its portfolio. Net sales in Q4 grew by 26% and ARPDAU increased by 59% compared to the same period last year.

October 5, 2021

MAG collaborates with UN environment initiative Playing For The Planet

In October, MAG launches environment-focused events through the UN gaming initiative Playing For The Planet to draw attention to the preservation of the world's ocean and coral reefs.

September 23, 2021

MAG supports the charity fundraiser One Special Day for the fifth year in a row

On October 1, MAG Interactive will support players with disabilities by donating revenue generated in the UK to the One Special Day charity fundraiser.

August 10, 2021

New QuizDuel to introduce cash prizes to QuizDuel Live

Starting August 15th, MAG will introduce cash prizes to the live game mode QuizDuel Live in the German version of New QuizDuel.

July 2, 2021

Nomination committee at MAG Interactive AB (publ) for the Annual General Meeting 2022

Nomination committee appointed at MAG Interactive for the Annual General Meeting 2022.

Regulatory

June 30, 2021

MAG Interactive AB (publ) publishes Interim Report September – May 2020/2021

MAG reached its highest quarterly revenue in company history with 81.4 MSEK thanks to improved ARPDAU across its portfolio of games. Net sales are up 26%, and ARPDAU increased by 84% compared to the same period last year.

May 25, 2021

Apprope test launches new word game

MAG Interactive’s newly acquired game studio Apprope will soon test launch a new word game in the U.S. market.

May 12, 2021

Word Mansion passes one million downloads

The word puzzle game Word Mansion reaches a milestone and continues to show strong average revenue per user.

April 29, 2021

MAG Interactive and the European Central Bank launch quiz to celebrate Europe Day

In collaboration with the European Central Bank, MAG has developed a special quiz in New QuizDuel which will be launched in all markets within the EU to celebrate Europe Day.

April 15, 2021

MAG Interactive collaborates with students from the Stockholm School of Economics to increase knowledge of global sustainability goals

Through a unique collaboration with students at the Stockholm School of Economics, MAG launches a special quiz in New QuizDuel with the aim of increasing knowledge about the UN's global goals for sustainable development.

Regulatory

March 31, 2021

MAG Interactive AB (publ) publishes Interim Report September – February 2020/2021

The revenues in Q2 grew by 44% to 72.6 MSEK and ARPDAU increased with 67% compared to the same period last year thanks to an increase in In-App Purchases.

March 8, 2021

MAG Interactive launches live trivia shows in New QuizDuel in Germany

After a successful test period, MAG launches QuizDuel Live, a game mode with live trivia shows in New QuizDuel. The game mode is now available to all players in Germany.

February 25, 2021

Live mode in New QuizDuel scales up in Germany

MAG expands the rollout of New QuizDuel's new live trivia mode to a considerably larger audience in Germany.

February 9, 2021

MAG Interactive recruits industry veterans as Product Lead and Monetization Lead

MAG appoints mobile gaming veterans Louise Carell as Product Lead for New QuizDuel and Måns Wide as Monetization Lead for the entire organization.

Regulatory

January 20, 2021

MAG Interactive AB (publ) publishes Interim Report September – November 2020/2021

Net sales grew by 34% and ARPDAU increased by 43% compared to the same quarter the previous year.

Regulatory

January 20, 2021

Bulletin from MAG Interactive's annual general meeting

The annual general meeting of MAG Interactive AB (publ) was held on Wednesday, 20 January 2021 by way of postal voting procedure. The annual general meeting resolved upon, inter alia, the following:

Regulatory

December 21, 2020

MAG Interactive (publ) acquires Swedish game developer Apprope

The company expands in the word puzzle category by acquiring the Swedish game studio Apprope.

Regulatory

December 17, 2020

MAG Interactive AB (publ) publishes the Annual Report for 2019/2020

MAG Interactive AB (publ) has today published the Annual Report for 2019/2020 on the company’s website.

Regulatory

December 14, 2020

Welcome to attend MAG Interactive AB (publ)'s Annual General Meeting

December 11, 2020

MAG prepares testing of new live mode in New QuizDuel

Starting next week, MAG Interactive will test launch a new live mode in New QuizDuel in the German market.

December 4, 2020

New QuizDuel passes five million downloads

Milestone reached for New QuizDuel - next step is the launch of a live mode in the game in Germany.

November 30, 2020

Wordzee celebrates one year since global launch

MAG releases new interview with the game team about the development of Wordzee.

November 9, 2020

MAG Interactive celebrates its ten-year anniversary with festive game events and nominates Player of the Decade

MAG Interactive celebrates its tenth year by launching special events in six of its games where players can compete to become the MAG player of the decade.

Regulatory

October 21, 2020

MAG Interactive AB (publ) publishes Interim and Year-End Report September – August 2019/2020

Net sales grew by 28% compared to the same quarter the previous year.

October 19, 2020

MAG Interactive enters cooperation with Swedish TV show Vem kan slå Anja och Foppa

New QuizDuel launches eight special quizzes where players get to compete against sports legends Anja Pärson och Peter “Foppa” Forsberg in a unique cooperation with the popular TV show Vem kan slå Anja och Foppa.

September 25, 2020

MAG Interactive supports gamers with disabilities through the One Special Day fundraiser

MAG Interactive donates all UK revenue earned on 2 October towards support for gamers with disabilities.

Regulatory

August 28, 2020

MAG Interactive (publ) acquires Primetime

MAG Interactive has entered into an agreement to acquire the Swedish media company Sventertainment AB, the developer of the successful trivia app Primetime.

July 2, 2020

Nomination committee at MAG Interactive AB (publ) for the Annual General Meeting 2021

Nomination committee in MAG Interactive appointed for the Annual General Meeting 2021

Regulatory

July 1, 2020

MAG offers to repurchase warrants during the period July-September

The Board of Directors of MAG Interactive has resolved to offer the holders of warrants of program 2017/2020:2 to repurchase their warrants.

Regulatory

June 30, 2020

MAG Interactive AB (publ) publishes Interim Report September – May 2019/2020

Revenue increases by 34% in Q3 compared to the same quarter the previous year

May 19, 2020

New QuizDuel passes 1 million downloads

Successful takeoff for the sequel to the classic quiz game

Regulatory

May 13, 2020

MAG moves publication date of the Q3 interim report

Regulatory

May 8, 2020

MAG offers to repurchase warrants

The Board of Directors of MAG Interactive has resolved to offer the holders of warrants of program 2017/2020:1 to repurchase their warrants.

May 5, 2020

New QuizDuel launches globally

The new generation of the classic trivia game releases worldwide

April 23, 2020

Wordzee passes 1 million downloads

MAG's newest word game continues to grow and develop with launch of new social features

April 9, 2020

MAG donates proceeds to charity fighting against Covid-19

The global earnings from QuizDuel on April 10 will be donated to WHO's COVID-19 Solidarity Response Fund

April 1, 2020

An update from MAG Interactive with regards to Covid-19

Number of active players increased during the month of March

Regulatory

April 1, 2020

MAG Interactive AB (publ) publishes interim report September – February 2019/2020

Revenue increased by 23% in Q2 and EBITDA improved compared to the same period previous year

March 20, 2020

New QuizDuel launches in several markets

After positive launches in Sweden and the UK, New QuizDuel releases in several new markets, including Austria, France, Germany and Switzerland

March 5, 2020

Word Domination celebrates 10 million downloads

MAG Interactive's tactical word game reaches milestone - and ranks high on leaderboards worldwide

Regulatory

January 22, 2020

Addition: MAG Interactive AB (publ) publishes interim report September – November 2019/2020

Increased revenues and strengthened EBITDA in the financial year’s first quarter

Regulatory

January 22, 2020

MAG Interactive AB (publ) publishes interim report September – November 2019/2020

Increased revenues and strengthened EBITDA in the financial year’s first quarter

Regulatory

January 14, 2020

Bulletin from MAG Interactive's Annual General Meeting

On Tuesday, 14 January 2020, MAG Interactive AB (publ) held its Annual General Meeting with Birgitta Stymne Göransson as chairman. The Annual General Meeting revolved upon, inter alia, the following:

December 18, 2019

MAG Interactive AB (publ) publishes the annual report for 2018/2019

MAG Interactive AB (publ) has today published the annual report for 2018/2019 on the company’s website.

Regulatory

December 11, 2019

Welcome to attend MAG Interactive AB (publ)'s Annual General Meeting

December 10, 2019

QuizDuel passes 100 million downloads

Europe's leading mobile quiz game reaches an impressive milestone.

December 2, 2019

MAG Interactive welcomes Magnus Holmström as Head of Production

DICE veteran joins management team at MAG Interactive

November 28, 2019

MAG Interactive globally launches the ingenious word game Wordzee

After reaching the top rankings in Sweden, Wordzee is ready to take the world by storm. MAG releases its new word game to a global audience today.

November 22, 2019

New QuizDuel launches in Sweden

The sequel to Europe’s most popular trivia game, QuizDuel, soft launches in Sweden

October 30, 2019

MAG soft launches the new word game Wordzee in Sweden

Wordzee combines classic word creation with Yatzy mechanics

Regulatory

October 23, 2019

MAG Interactive AB (publ) publishes interim and year end report September – August 2018/2019

Multiplayer games grow and ARPDAU improves

September 23, 2019

MAG Interactive supports gamers with disabilities with One Special Day fundraiser

MAG donates UK revenue generated on October 4th to charity One Special Day in support of gamers with disabilities

September 11, 2019

MAG Interactive reveals plans to soft launch new game

MAG announces intent to soft launch new game during the quarter September-November

July 9, 2019

MAG supports Pride with donation to charity

Employees at MAG raise funds in support of global LGBTQ+ rights

June 28, 2019

Nomination committee appointed at MAG Interactive AB (publ) for Fiscal Year 2018/2019

Nomination Committee at MAG Interactive appointed for Fiscal Year 2018/2019

Regulatory

June 26, 2019

MAG Interactive AB (publ) presents interim report Sep – May 2018/2019

Multiplayer games strengthen quarterly revenue as a result of improved ARPDAU

May 17, 2019

MAG Interactive’s CEO Daniel Hasselberg presents at Redeye Gaming Day 2019

May 2, 2019

For MAG Interactive, Climate Change Isn’t a Game

Mobile game developer and publisher MAG Interactive takes a big step towards carbon neutrality.

April 18, 2019

Word Domination Reaches 5 million!

Swedish developer and publisher MAG Interactive announces that it’s newest game Word Domination, has reached the 5-million download mark.

Regulatory

April 10, 2019

MAG Interactive AB (publ) presents interim report Sep – Feb 2018/2019

Multiplayer games show continued revenue growth while user acquisition investments put pressure on the result

Regulatory

January 23, 2019

MAG Interactive AB (publ) presents interim report Sep – Nov 2018

Focusing on multiplayer and investing in future growth

December 18, 2018

Bulletin from MAG Interactive's Annual General Meeting

On Tuesday, December 18, 2018, MAG Interactive AB (publ) held its Annual General Meeting with Pontus Enquist as chairman. The Annual General Meeting revolved upon, inter alia, the following:

December 11, 2018

Revision of the Nomination Committee of MAG Interactive AB (publ)'s proposal for the Annual General Meeting 2018

November 27, 2018

MAG Interactive AB (publ) publishes the annual report for 2017/2018

MAG Interactive AB (publ) has today published the annual report for 2017/2018 on the company's website.

November 22, 2018

Quiz Duel Now Available on Amazon Echo in Germany

MAG Interactive offers groundbreaking trivia gaming experience via voice-control technology

November 14, 2018

Welcome to attend MAG Interactive AB (PUBL)´s Annual General Meeting

MAG Interactive AB (publ) hereby gives notice of its Annual General Meeting to be held at 10:00 am, Tuesday 18 December 2018 at 7A Odenplan, address Norrtullsgatan 6, Stockholm, Sweden. The convention hall opens for registration to the Annual General Meeting at 09:30 am.

November 1, 2018

Paint Hit Celebrates 20 Million Downloads!

Regulatory

October 17, 2018

MAG Interactive AB (publ) presents interim report Sep 2017 – Aug 2018

September 26, 2018

MAG to Join One Special Day Charity Initiative

August 28, 2018

Paint Hit Racks Up 15 Million Downloads

Regulatory

August 27, 2018

Responsibility for publishing Backpacker is transferred to WeAreQiiwi Interactive

August 20, 2018

MAG Interactive Names Patric Blixt Chief Marketing Officer

July 26, 2018

MAG Interactive Strikes 250 Million Downloads

Swedish publisher reaches major milestone following IPO

July 19, 2018

Join PvP Trivia Battles in ‘Backpacker Arena’ Today!

Regulatory

July 5, 2018

CORRECTION: MAG Interactive AB (publ) interim report Sep 2017 – May 2018

July 4, 2018

Latest MAG Interactive Games Surpass Multi-Million Player Base!

Paint Hit and Word Domination strike 5 million and 1 million downloads, respectively.

Regulatory

July 4, 2018

MAG Interactive AB (publ) presents interim report Sep 2017 – May 2018

June 13, 2018

Paint Hit Celebrates 1 Million Downloads!

Regulatory

June 11, 2018

Nomination committee appointed at MAG Interactive AB (publ)

Regulatory

June 11, 2018

MAG Interactive launches Paint Hit globally

After seeing success in market testing MAG launches Paint Hit globally on App Store and Google Play

June 5, 2018

Word Domination Celebrates Successful Global Launch

May 31, 2018

‘Word Domination’ Out Now on Mobile Stores Worldwide

Creator of acclaimed word-forming hit game Ruzzle stirs the beloved genre again

May 16, 2018

‘Word Domination’ Invades Mobile Stores on May 31st

Regulatory

April 18, 2018

MAG Interactive AB (publ) presents interim report Sep 2017 – Feb 2018

April 3, 2018

Challenge Your Friends in ‘Backpacker Arena’ - Launching in Denmark

Publisher MAG Interactive together with developer Qiiwi Interactive today announced the launch of Backpacker Arena, a new feature of their travel trivia game Backpacker. This feature allows players to challenge each other, chat and compete for placements on top lists. In the first phase of the launch, Backpacker Arena will be activated only for players in Denmark for evaluation and quality assurance.

Regulatory

March 29, 2018

‘Word Domination’ to Launch on Mobile Stores This Spring

An Exciting Take On a Classic Word-Forming Formula With a Twist

February 5, 2018

Expansion of Word Domination soft launch

MAG Interactive’s new game Word Domination now steps into the Swedish market following the initial soft launch on the test markets Australia, Canada and Thailand. This is an expansion of an ongoing soft launch, which means that the game is still being optimized and evaluated before a potential decision to launch globally.

February 1, 2018

‘Backpacker’ Connects Over One Million Travel Trivia Fans

Join a Globetrotting Adventure Around the World and Awaken Your Inner Trivia Guru

Regulatory

January 17, 2018

Strong growth in active players following acquisition

Interim Report sept – nov 2017 MAG Interactive

Regulatory

January 17, 2018

MAG Interactive’s subsidiary FEO Media will reduce its operation with 25 employees

After the acquisition of FEO Media in November 2017 MAG Interactive initiated a review of the organization working with the game Quiz Duel.

January 5, 2018

Over-Allotment Option not exercised and end of the stabilization period

December 18, 2017

MAG Stabilization update

Regulatory

December 12, 2017

MAG Interactive: Backpacker ™ now launched on Facebook.

Backpacker ™ is now playable on Facebook via web browser.

December 8, 2017

Strong interest in MAG Interactive’s listing on Nasdaq First North Premier – trading commences today

November 27, 2017

MAG Interactive publishes prospectus in connection with the listing on Nasdaq First North Premier

November 23, 2017

MAG Interactive Redesigns ‘WordBrain’ in Celebration of 40 Million Downloads

Swedish developer and publisher, MAG Interactive, celebrates a substantial milestone with one of its most popular puzzle franchises, WordBrain, racking up a fantastic 40 million downloads across App Store and Google Play. To commemorate the occasion, WordBrain received a complete redesign in order to improve the overall user experience, adding 80 new levels, new pack names and icons.

November 20, 2017

MAG Interactive intends to list its shares on Nasdaq First North Premier

October 31, 2017

Swedbank Robur Invests 80M SEK ($9.7M) in MAG Interactive to Finance the Company’s FEO Media Acquisition

Stockholm, Sweden — October 31st, 2017 — Swedbank Robur’s Microcap fund has invested 80M SEK ($9.7M) in the game developer and publisher MAG Interactive as part of the acquisition of FEO Media that was announced October 20, 2017.

October 20, 2017

MAG Interactive Acquires FEO Media

Stockholm, Sweden — October 20, 2017 –– Swedish mobile game developer and publisher MAG Interactive today announced that it has acquired the Swedish mobile game developer, FEO Media, creator of highly successful trivia game, QuizDuel.

October 12, 2017

Globetrotting Trivia Game ‘Backpacker’ Out Now on the App Store and Google Play

Swedish developer and publisher MAG Interactive today announced that Backpacker, a travel trivia game developed by WeAreQiiwi Interactive, is available for download on iOS and Android.

September 27, 2017

Media Alert: Play WordBrain and help MAG Interactive raise funds for disabled gamers

Swedish developer MAG Interactive invites players to join them tomorrow, September 29th, for One Special Day, a fundraising initiative organised by British charity SpecialEffect to help disabled gamers.

September 25, 2017

MAG Interactive and WeAreQiiwi Interactive Announce Joint Cooperation for the Release of Backpacker

Swedish publisher MAG Interactive and developer WeAreQiiwi Interactive today announced their partnership on the release of Backpacker – the traveling trivia game for iOS and Android. After a successful launch in Sweden, Denmark and Norway,Backpacker will be fully localised in English and is gearing up towards a worldwide launch.

September 21, 2017

MAG Interactive Joins Charity Fundraiser ‘One Special Day’

Swedish developer MAG Interactive today announced participating in an upcoming charity event One Special Day, organised by British charity SpecialEffect to help disabled gamers. Alongside 30 other mobile game developers, MAG Interactive will donate all their UK revenue generated for their word puzzle game WordBrain on September 29th.

June 14, 2017

Ruzzle Adventure Gets a Makeover

Swedish developer MAG Interactive today launched a completely revamped iOS version of their word game, Ruzzle Adventure, adding new level design, rules and more features.

March 30, 2017

Ruzzle Celebrates 5-Year Anniversary

MAG Interactive celebrates Ruzzle’s birthday today, as the addictively fun mobile word game that has been downloaded over 70 million times worldwide turns five years old.

March 15, 2017

MAG Interactive’s 2016 Sales Push Past 28M Euro

Swedish mobile games developer MAG Interactive today shared the findings from its 2016 annual report, announcing financial figures that depict sustained growth and profitability based on its portfolio of popular mobile titles including Ruzzle, Wordbrain, Wordalot and more.

February 22, 2017