MAG Interactive AB Cookie Notice

1. Summary

This Cookie Notice (this "Notice") applies to websites operated by MAG Interactive AB (a company incorporated under the laws of Sweden with company number 556804-3524) with its registered office at Drottninggatan 95A, 113 60, Stockholm, Sweden ("MAG", "us" or "we"), and describes how we use cookies.

MAG uses so-called cookies and similar technology on our website to make the website function properly and in order to obtain information regarding visits to the website.

A cookie is a small text file which is stored on your computer and which contains information. There are two types of cookies. One type of cookie is a so-called permanent cookie, which saves a file permanently on your computer until the file is removed. The other type of cookie is called a session cookie, which disappears when you close your web browser.

We are using both session and permanent cookies in order to customise your user experience on our website, to be able to provide you with better services when you communicate with us and to be able to analyse how our website is used. Please see section 2 below for further information about what cookies and similar technologies we use.

If you have any questions regarding MAG's use of cookies and similar technologies, you are always welcome to contact us at: hello@maginteractive.com.

2. What do we use cookies for?

MAG uses the following cookies for the following purposes:

  • Strictly necessary cookies are necessary for our website to function properly. These cookies do not collect any personal information. If you choose to reject or deactivate such strictly necessary cookies, you will not be able to use all the functions of the website.
  • Performance/analysis cookies are used to make the experience more user-friendly on our website for visitors, and are used for security purposes. Information from these cookies is also used for statistical purposes, such as to maintain statistics regarding the use of the website, conduct surveys in order to improve our online services and the website, determine which parts of our website that are the most popular and to optimise the use of the website.

The below table describes our cookies in more detail.

Cookie nameExpiration TimePurpose
cookieAgree3 monthsThis cookie is stored when closing the cookie consent banner
menumodeSessionUsed to keep the menu expanded
_dc_gtm_UA-153579981-11 minuteStore number of service requests.
_ga1 yearsUsed to distinguish users.
_ga_Client1 minuteUsed to throttle request rate.
_gid1 minuteUsed to throttle request rate.
langSessionRemember language setting.
lidc24 hoursStore performed actions on the website.
li_gc6 months

Used to store consent of guests regarding the use
of cookies for non-essential purposes

bcookie1 minuteStore browser details.

3. Can users avoid cookies?

By adjusting the web browser, you can avoid receiving cookies and you can also use your browser to delete cookies. The method used to block or delete cookies will depend on the web browser used. Please consult your browser's "help" section or similar for assistance.

You can also use the following links to opt out from the cookies that we use (except for strictly necessary cookies)

You may opt out of tracking by Google Analytics by clicking here.

If you have any questions regarding your choices around cookies, please contact us according to the contact details in section 1.

For more detailed information regarding cookies, please visit https://pts.se/en/english-b/regulations2/legislation/electronic-communications-act/q/.

4. Updates to this Notice

In order to ensure that MAG complies with applicable law, this Notice may be changed by us at any time. MAG will publish any changes made.